A shop has someone on duty, because every minute of downtime is visible there. A business website stands on its own, sometimes for years, and the only person who notices a failure is a customer trying to send an enquiry.
A single brochure site: the free plan is enough. A site that collects enquiries: Start.
After an update the mail server stops accepting messages. An empty inbox looks like a weaker month, not like a failure. The plugin checks the connection to the mail server and shows the update history, so you can see what changed just before.
Two dates a year whose expiry takes the website and the email with it on the same day. We remind you in advance, several times, and we read the dates straight from the registry.
After every template change we check the pages and compare them with the previous state. Half a price list that disappeared does not then wait for the next call from a customer.
A business website rarely sells directly, so it is easy to treat downtime as unimportant. The cost is the enquiry that never arrived and the search position that drops after a longer outage. Neither of those shows up in any sales report.
The free technical review covers availability, the certificate, the domain, email, content and forms. It ends with a score and a list of tasks you can hand to your developer. No payment card and no commitment.